As we know the Holga camera was designed by T. M. Lee in 1981 and it was first launched in 1982 in Hong Kong.
After few years of its launching it gained world-fame impressions among the users and the users captured landscape, still life, portrait, and especially street photography through it. But due to the entrance of advanced cameras, it lost its popularity but in recent days it is used as toy camera.
Now after ruling for more than 34 years, Freestyle Photographic finally announced that no more Holga camera along with its accessories will be produced.
So, it is definitely sad information for the Holga lover that they will never meet it in coming days.
Freestyle Photographic Supplies (the US Holga distributor) published a statement that Holga film cameras will no longer be produced:
Holga Factory Ceases Operation of Holga Cameras!
Hollywood, California November 25, 2015
Freestyle Photographic announced today that the factory that produces Holga Cameras has ceased operations and will no longer be producing these Cameras and accessories.
The origins of Holga began in China in 1981. At the time, photography was skyrocketing in popularity and the 120 film format was most pervasive. Holga was introduced to the Chinese public as an inexpensive medium format camera. Unfortunately for Holga, no one could have predicted the enormous impact 35mm film would have on the Chinese market. In only a few short years, Holga was overrun by its smaller format competitors. Word of an all-plastic camera spread west and its popularity grew. Tens of thousands of cameras were sold in twenty different countries with almost no change in the original design. Holga Cameras have been a part of our photographic heritage for over 33 years and have been instrumental in not only teaching photography, but also in being able to express film creativity in the digital age. “It is with a sad heart that we say goodbye to a camera that has been so popular with so many. A Holga Camera really is about creativity and unpredictability and a refreshing medium in today’s digital age.” states Gerald H. Karmele, President and Chief Operating Officer of Freestyle. “Holga outlived many other cameras but, as like we have seen throughout the years, is yet another casualty of the digital age”
According the factory spokesperson in China, “…all Holga tooling has already been thrown away and there is nothing available for sale.” Inventory is still available throughout the United States and around the world, but as units sell out, they will be no longer available.
Established in 1946, Freestyle Photographic Supplies is a leading international retail, mail order and internet provider of photographic cameras, equipment and supplies nationwide, as well as the exclusive United States distributor of Arista photographic films and papers, Cachet archival storage boxes, Foma black and white photographic papers and films, Fotospeed specialty chemicals, Holga cameras and accessories, ADOX films and papers, Silvergrain chemistry, LegacyPro films, chemicals and accessories, Tetenal chemicals and Rollei black and white films.
Holga cameras are still available/in stock at B&H, Adorama and Amazon.
Proceed with us for more information.
Via: – Freestylephoto